Hacking the icons

Exhibition of industrial objects with digital printing application designed by a select group of industrial design agencies and interior design studios of reference in our country.

We will have the participation of more than 8 agencies which have remastered one of their own iconic designs through digital printing to show the great capabilities of the sector to add value in the value chain of different productive sectors such as furniture, home accessories or consumer electronics, among others.

The Hacking the Icons programme includes an exhibition over the 3 days of the fair, an on-site event with a round table discussion on the benefits of digital printing for different manufacturing industries and a live competition to choose the winners of the best design among the participating agencies. In this environment, synergies and networking will be fostered among all interested attendees. 

Hacking the Icons positions Graphispag alongside the best industrial design talent with the aim of making evident the value of print for a diversity of industrial sectors and applications.